About Us
Look Your Best
Hair has meaning.
It is expressive and tells a story. It holds history and teaches discipline.
Hair is deeply rooted. At Protecting Roots we honor what journey people are on and we work to create opportunities for their self expression to continue
Your True Colors
"I love my hair because it's a reflection of my soul. It's dense, it's kinky, it's soft, it's textured, it's difficult, it's easy and it's fun. That's why I love my hair"
- Tracee Ellis Ross
Growing Relationships
"I know I would have loved to be able to have a solid spot that I trusted to braid my hair. This would not only make people of color feel more welcomed at the university but it would most likely be something that other universities will follow and just be more inclusive in general"
-Ruthy Hebard, WMBA Chicago Sky
Generate excitement
Protecting Roots will design a program for your school that creates accessibility to the physical mental health need of hair care. Look good, feel good, perform well. We offer the opportunity for students and staff to have natural hair care practices recognized and supported by and on their college campus.